The design of the Expo Pavilion for Druckfabren, a company renowned for its expertise in precision inks used in product packaging, aimed to create an immersive and engaging environment that reflects the brand’s core values of innovation and attention to detail. The space, a compact 6×12 meter area, was transformed into a bold and dynamic showcase for the company’s inks, while also offering an intimate yet informative experience for visitors. The pavilion’s walls and floor were painted in the brand’s signature blue, creating a cohesive backdrop for the exhibit. At the center, a snake-shaped table served as the focal point, displaying various ink products in a dynamic and tactile arrangement, symbolizing fluidity and precision. Surrounding the table, a translucent curtain printed in basic colors added movement and visual interest, subtly dividing the space. The pavilion walls integrated functional elements, with built-in storage, ink displays, and digital screens offering information about Druckfabren’s products and technologies. This compact yet immersive design balanced aesthetics with functionality, creating an engaging environment that highlighted the company’s innovation and craftsmanship in the world of ink and printing.
Type: Pavilion
Status: Completed
Location: Fachpack Expo, Nürnberg, Germany
Size: 72sqm
Arid Design Team: Dimitris Sotiropoulos, Catherine Arend
Collaborators
Lighting Consultant – CPLD